Women City

Looks matters the most for working women

By SiliconIndia   |   Friday, May 25, 2012
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For the female gender what matters in the workplace is not just how they work or what they do, but how they look is also very important. It was proofed by Michelle Obama. Women at the top positions who aren’t presentable enough have been widely criticized.  This was proved by U.S. Secretary of State Hillary Clinton when she made the headlines around the world because of her appearance without makeup on a trip to Bangladesh, reports Eve Tahmincioglu on Lifeinc. Trend site Styleite.com declared that Clinton “just wants to be normal and do things like wear her hair in a scrunchie, party with her girlfriends and go out without a stitch of makeup.”The kicker was England’s Daily Mail, which said Clinton’s moment sans makeup made her look “tired and withdrawn.”

Nearly half of women don’t feel good about themselves unless they’re wearing makeup, according to a study released this year by the Renfrew Center Foundation, a nonprofit that focuses on eating disorder research and treatment. So, women utmost feel the pressure about their looks. They take immense care to look good. In fact they believe that the success lies on enhancement of their looks or face career doom. Wearing makeup to enhance one’s appearance is very normal these days as it adds one’s self-esteem or self-image. The online study, conducted by Harris Interactive for Renfrew, polled nearly 1,300 adult women and found 44 percent "have negative feelings when they are not wearing makeup," including the feelings such as  self-consciousness, unattractiveness  or infract something missing. Only 3 percent said going without makeup made them feel more attractive.

A similar incident was all over when News International CEO Rebekah Brooks drew angry comments on 11th May not just for her role in a phone hacking scandal but for her appearance, especially her curly red hair. She was viewed the most and many Tweeted her, wrote on her blogs and even a Facebook page was dedicated to Brooks' hair, called Rebekah Brook's hair is so big because it's full of secrets. This shows that women are great achievers when it comes to business or politics but it cannot be denied that at the end the focus remains on how she looks and not what she does.

We’re still held to a double standard,” said Jennifer Siebel Newsom, who produced the 2011 documentary “Miss Representation” about the underrepresentation of women in powerful positions. “It’s tragic,” she said. “We have an obsession with women’s looks. Unfortunately our culture has bought into this whole double standard that a women’s value is her beauty not her capacity to lead.”

Now days, there is less discrimination in the workplace as it was twenty years ago but still it’s found that colleagues talk a lot about looks and they are mostly women talking about women. Women feel more insecure about themselves when it comes to look. So it’s high time to change ourselves and start seeing each other more as sisters and support each other rather than judge each other.

“Research by economists has shown that ‘beautiful people’, both men and women, have higher pay than less attractive people, holding constant many other factors about the individuals,” said Anne York, associate professor of economics at Meredith College’s School of Business. “So it really does pay for everyone to look good for work.”


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